In a world where building trust and credibility is essential, podcasts give organizations a powerful way to share their expertise, shape industry conversations and build lasting relationships with their audiences. In this episode of the Can You Hear Me? podcast, co-hosts Eileen Rochford and Rob Johnson explore why podcasts are a valuable owned media asset for strengthening corporate credibility and establishing thought leadership. Thank you for listening to "Can You Hear Me?". If you enjoyed our show, please consider subscribing and leaving a review on your favorite podcast platform. Stay connected with us: - Follow us on LinkedIn! - Follow our co-host Eileen Rochford on Linkedin! - Follow our co-host Rob Johnson on Linkedin!
[00:00:00] Podcasts have become wildly popular. They are everywhere and being consumed like they never have before. But beyond entertainment and message delivery, they have become a powerful tool for demonstrating expertise and building brand awareness.
[00:00:15] In this episode of the Can You Hear Me podcast, co-hosts Rob Johnson and Eileen Rochford welcome Jenny Dietrich, the founder and CEO of Spin Sucks and the architect of the Peso model to discuss why podcasts are the ultimate owned asset for credibility.
