The Reputational Dangers of Disinformation and More...

The Reputational Dangers of Disinformation and More...

It used to be that PR practitioners would take the very best of what a company or organization did and focused on those attributes to drive opinion about that entity. Now groups with various agendas are increasingly cultivating, quite simply, propaganda, making up facts to suit their cause or to disparage a competitor's competing point of view. What has this propaganda masquerading as fact done to hurt not only our society and the way we consume content, but public discourse in general? Join “Can You Hear Me” Podcast hosts and communications experts Rob Johnson and Eileen Rochford as they take a critical look at this important topic. It could be the next major corporate threat that should have the attention of C-Suites everywhere.
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